Eyeshadow brush
"It feels very nice in your hand and does a wonderful job applying the eyeshadow."
Removing toxins is the easy part. Replacing them with zero-risk ingredients that add value is where our work begins.
Toups is still family-owned and operated by the Toups family. Every product begins in our own home and is developed at our Alabama headquarters.
Zero toxicity is the basis of health, but performance is the basis of customer satisfaction. There should be no compromise to buy clean.
Our standard of clean is zero-risk to the user, not zero liability under the law. We don’t wait for national standards to rise before updating ours.
Overall rating: 4.7647057 / 5 from 17 reviews.
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"It feels very nice in your hand and does a wonderful job applying the eyeshadow."
"Nice"
"As I've been slowly swapping out my beauty products for healthier, more natural options, I decided to start with the Eyeshadow Brush—and I'm so glad I did. The first thing I noticed was how beautiful it is. The white handle has such a clean, classic look and instantly gives my makeup bag a more elevated, high-end feel. It's simple, elegant, and fits perfectly with the natural aesthetic that Toups & Co. is known for. More importantly, it performs wonderfully. The brush applies eyeshadow with precision and control, making it easy to achieve a polished look. The bristles are incredibly soft and feel smooth against the eyelid without any roughness, tugging, or irritation. I make an effort to wash my makeup brushes regularly, and despite the white handle and light-colored bristles, this brush cleans up beautifully. Even after multiple washes, it remains just as soft as it was the first day I used it, which speaks to its quality and durability. One of my favorite things about this brush is knowing that it's a more natural alternative to many conventional makeup tools. Not only does the white wood and natural brush design look beautiful, but it's also nice knowing there's one less plastic product in my makeup bag. Overall, this brush has exceeded my expectations and has been a wonderful addition to my routine. It's a perfect combination of beauty, performance, and thoughtful design."
"the design is perfect to apply product"
"It is so soft and brushes the eyeshadow on very evenly."
"Amazing brush to layer eyeshadow and is soft to where the eyelid doesn’t get abrasions."
"A beautiful, soft brush. Applies eyeshadow well."
"Perfect for application and eye contour."
"I use this one brush for all eye shadow application and blending. It has simplified my routine and does a beautiful job."
"This brush is smaller than expected, and the quality doesn’t align with the price point. It looks and feels synthetic and is not dense enough."